food and nutrition


Tahitian Noni

Question: What makes TAHITIAN NONI juice Original and Authentic? Is it all marketing hype and a clever use of words? I read the ingredients on a bottle of TAHITIAN NONI and it read that it is made from reconstituted Noni puree with grape and blueberry juice added. I do not believe grapes and blueberries grow on Tahiti so the native Tahitians would never have used the two fruits with Noni. So, what makes it authentic?

Answer: You are correct, its all a clever use of words to get people to think there is something special about TAHITIAN NONI juice when in fact it is just a high priced Noni juice blend for flavor. The additional fruit flavoring was first suggested by TNI's current president to sell more Noni juice because it tastes better, but the resulting product is less potent that you would find in Tru Noni juice from Hawaii. I believe they were the first to add water and flavor Noni juice that would make them "original" but where it gets a little in the gray area is when they call their product "authentic". I am sure if there weren't truth in label laws on products ingredient they would call it "pure", but they can't so they use the other words to paint a positive picture in their customers mind. That's call branding. Fresh Tru Noni juice that is pure is always the best way to buy Noni juice and if you find the taste and smell offensive juice add your own grape juice and you will receive all the healthful beneifits of Noni juice.


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